What we’re about
This group is for web professionals across the San Francisco Bay Area. Come together to explore development, design, eCommerce, enterprise, and content management. If you are eager to learn, network and share - come join us.
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See all- Spring Lunch & Learn Series: Brand Protection and Growth2601 Mission St, San Francisco, CA
This Lunch & Learn session is part of a biweekly spring series for web and technology professionals held at Automattic's Mission office (just minutes from BART). After each talk and discussion, stick around for an afternoon of co-working until 4 pm!
------------------Join Neil Peretz, Head of Legal for WooCommerce, for an in-depth discussion of brand protection and growth in the technology sector.
Don’t let others usurp the value of your reputation. And don’t throw marketing dollars down the drain due to a naming mishap. We’ll discuss legal and business considerations to picking a brand name and building a defensive moat around it - ranging from domain names to federal trademarks to common law protections.